1) La descarga del recurso depende de la página de origen
2) Para poder descargar el recurso, es necesario ser usuario registrado en Universia


Opción 1: Descargar recurso

Opción 2: Descargar recurso

Detalles del recurso

Descripción

Individuals around the globe engage in sustainable consumption in their everyday life, e.g., when it comes to individual transportation. Although tourism behavior contributes to global carbon emissions to a considerable extent, consumers' awareness of sustainability in the tourism industry is still underresearched. Placing eco-labels next to tourist offers on websites might direct consumer's perception towards more sustainable offers. By employing eye-tracking techniques and surveys, this research aimed at linking information about sustainable tourist offers, perception of eco-labels and subsequent perception and preferences of tourism services. In Study 1, eight existing hotel offers with sustainability certification (four different labels) were selected and their websites presented to 48 participants (four websites each), whose eye movements were tracked. After looking at each website, they rated the overall appearance of the website. Based on the results, in the second study, participants' (n = 642) awareness of labels, their values and attitudes regarding sustainable behavior were found to influence their preference for certified tour operators. In addition, individuals' ideas of their perfect holidays were captured to allow a better understanding of their motivation. This research proposes implementing appropriate sustainable labeling in the tourism industry to increase awareness about sustainability among travelers and subsequently increase sustainable travel behavior.

Pertenece a

ePub-WU OAI Archive (Vienna Univ. of Econ. and B.A.)  

Autor(es)

Penz, Elfriede -  Hofmann, Eva -  Hartl, Barbara - 

Id.: 69962452

Idioma: inglés  - 

Versión: 1.0

Estado: Final

Tipo:  application/pdf - 

Palabras claveeco -  labels -  awareness -  perception -  trustworthiness and credibility of labels -  eye -  tracking - 

Tipo de recurso: Article  -  PeerReviewed  - 

Tipo de Interactividad: Expositivo

Nivel de Interactividad: muy bajo

Audiencia: Estudiante  -  Profesor  -  Autor  - 

Estructura: Atomic

Coste: no

Copyright: sí

: Creative Commons: Attribution 4.0 International (CC BY 4.0)

Formatos:  application/pdf - 

Requerimientos técnicos:  Browser: Any - 

Relación: [References] http://dx.doi.org/doi:10.3390/su9061056
[References] http://www.mdpi.com/journal/sustainability
[References] http://www.mdpi.com/
[References] http://epub.wu.ac.at/5603/

Fecha de contribución: 29-ago-2017

Contacto:

Localización:

Otros recursos del mismo autor(es)

  1. Power versus trust - what matters more in collaborative consumption? Purpose - Collaborative consumption, such as car sharing, speci fi cally implicates customer-to-cus...
  2. Tax compliance across sociodemographic categories: Meta-analyses of survey studies in 111 countries. Tax compliance varies across sociodemographic categories. However, research on the relationships bet...
  3. Methods of Studying Economic Decisions in Private Households Research on joint decision-making processes in households is particularly relevant for marketing, es...
  4. Taxpayers' Motivations Relating to Tax Compliance: Evidence from Two Representative Samples of Austrian and Dutch Self-Employed Taxpayers Tax compliance is assumed to be shaped by three main motivations to comply: enforced, voluntary, and...
  5. What Drives Package Authors to Participate in the R Project for Statistical Computing? Exploring Motivation, Values, and Work Design One of the cornerstones of the R system for statistical computing is the multitude of packages contr...

Otros recursos de la mismacolección

  1. Power versus trust - what matters more in collaborative consumption? Purpose - Collaborative consumption, such as car sharing, speci fi cally implicates customer-to-cus...
  2. Editorial
  3. The Explanatory Power of Reciprocal Behavior for the Inter-Organizational Exchange Context In order to create sustainable competitive advantages, organizations are embedded in dyadic exchange...
  4. Life Expectancy by Education, Income and Occupation in Germany: Estimations Using the Longitudinal Survival Method Reliable estimates for differences in life expectancy (LE) by socio-economic position (SEP), that ca...
  5. The Rise of Non-financial performance Measures in Annual Reports. An Analysis of ATX-listed Companies Purpose of the article: In the past, annual reports only included financial measures. More recently,...

Aviso de cookies: Usamos cookies propias y de terceros para mejorar nuestros servicios, para análisis estadístico y para mostrarle publicidad. Si continua navegando consideramos que acepta su uso en los términos establecidos en la Política de cookies.