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AgEcon Search: Research in Agricultural and Applied Economics collects
Descripción: Over the past two decades, U.S. food retailers are providing more organic private label foods
(PLs) which are directly competing with the National Brand (NB) products. From a policy
perspective, an increased availability of high-quality PL products might provide consumers with
a more affordable way to cover their produce consumption. Using a two-step Heckman selection
model, we estimate the impact of purchase information, demographics, and food environment on
the purchasing likelihood and expenditure shares of PL organic vs. conventional spinach. Results
show that food context, most notably food availability, access, and adult obesity rate,
significantly influences organic PL spinach choice.
Autor(es): Schroeter, Christiane - Cai, Xiaowei -
Id.: 55232787
Idioma:
inglés (Estados Unidos)
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Versión: 1.0
Estado: Final
Tipo: 27 -
Palabras clave: Brand Loyalty -
Tipo de recurso:
Presentation
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Tipo de Interactividad: Expositivo
Nivel de Interactividad: muy bajo
Audiencia:
Estudiante
- Profesor
- Autor
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Estructura: Atomic
Coste: no
Copyright: sí
Formatos: 27 -
Requerimientos técnicos: Browser: Any -
Relación:
[References] Agricultural and Applied Economics Association>2012 AAEA/EAAE Food Environment Symposium
Fecha de contribución: 02-may-2012
Contacto:
Localización: